Trending Teaser Content Tips for Your Next Launch

When launching a new product or service, it's often a smart idea to create teaser content on social media to drum up interest. You want to build up the excitement so that you are not hearing crickets on launch day. That's exactly what we did when Mack's Boutique came to me to launch her new hair extensions. I can't wait to share some behind-the-scenes of the teaser content we created for her on the blog today

Does your brand have a big announcement coming up?

Are you brainstorming ways to make scroll-stopping content that gets people to pay attention?

This is what Macks Boutique was looking for when they booked a brand videography session with me.

They wanted to create modern and trendy content—one video that would tease their new product, and one that would be their big announcement.

How did this work?

I had the joy of working with Mackenzie to create a styled video shoot like I’d never done before.

She created a Pinterest board to reflect the Euphoria-type vibe she was looking to achieve to announce her brand’s new line of hair extensions.

With her target audience in mind, she knew what type of teaser content would make people pay attention, she just needed someone to help bring her vision to life—and that’s exactly where I stepped in.

Mackenzie had this brilliant creative idea, and it was so much fun creating with her. We took inspiration from the show Euphoria to create this glam, fun, trendy style content.

How were we able to craft such captivating teaser content?!

If you watch the announcement clip, you can see exactly how we had fun with this shoot.

We started shooting when it was already dark outside because we wanted the pink, purples, and blues to pop. Through lights, makeup, editing, and a little bit of magic we were able to take Mackenzie’s vision and create content that captured her vibe.

I loved doing this shoot because it was less marketing-focused, and more focused on creating excitement and hype around Macks Boutique’s announcement.

Why is teaser content so important for small businesses?

Creating teaser content videos is an incredibly effective strategy for small businesses to generate excitement on social media. 

Teaser content videos help to create buzz around a product or service and draw the attention of potential customers. They can be used to introduce a new product, tease upcoming events, or even promote sales and discounts. Teaser videos are also relatively easy to make (especially when you hire a professional!). 

By creating teaser content videos, small businesses can get their message out quickly, in a way that's easy for their ideal clients to understand (and share with their friends!).

How can I help your business?

If your goal is to produce authentic content that resonates with your brand and niche market, I'm here to help. As illustrated in this photo shoot, I'm not afraid to break the mold and breathe life into your vision. Let's work together and bring your creative ideas to fruition!

You are an expert on your business, I aim to collaborate with you to help tell your story in the most compelling way possible.

Whether you're seeking a chic, trendy vibe, a polished and professional tone, or something in between - I'm here to assist. With creativity, a keen ear for language, and attention to detail, I'll ensure your message is communicated effectively and reflects your intended voice. Over the past four+ years in business, I've relished the chance to collaborate with an array of product and service-based businesses.

So what are you waiting for? Let’s bring your vision to life and create content that stands out.

Get Started.

Learn more about my brand videography and video content creation packages. From the basics to more advanced services, I have everything you need to make an impact. Let’s explore what we can do together and create something truly unique. Get in touch today and let's get creative! Together, we can bring your vision to life!

So what are you waiting for? Get in touch now and let's start

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